Get a free ABM Account Planning Template
This template is designed to help guide your Account Based Marketing team through account planning for your ABM program. This template will help you:
> Identify your target accounts documenting the criteria that align to your business goals
> Define which buyer roles you are targeting within accounts
> Map the opportunities that overlap between your target accounts and your product/service
> Outline the marketing and sales cadences to connect with your target accounts
> Document the channels and tools that will be used during your ABM program
> Set KPIs for your ABM program